Compare providers & choose wisely

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Member exclusive

Switch broadband, get a gift card

Log in or become a member to access our limited time offer. Use our comparison site to find the best deal for you and see what you can save. Plus, switch to Which? Recommended Provider, Plusnet and get a £50 Amazon.co.uk gift card or switch to any provider and get a £25 Amazon.co.uk gift card. Offer ends 23 April 2025, gift card will be emailed 90 days after the offer closes. Offer only applies to switches completed online. T&Cs apply.

See FAQs to learn more.

Gift card

Insurance

Home insurance

See what you could save

Service provided by Confused.com

Car insurance

Compare quotes and save

Service provided by Confused.com

Pet insurance

Find the right policy

Service provided by Confused.com

Travel insurance

Know what to look for

Service provided by Confused.com

Private health insurance

Get advice and quotes

Service provided by LifeSearch

Life insurance

Get advice and quotes

Service provided by LifeSearch

Utilities

Compare broadband

Find the latest deals

Broadband speed test

Check your broadband speed

Energy

Compare tariffs

Mobile sim only

Find great value deals

Mobile phone packages

Get the right handset deal

Property & finance

Tax calculator

Help with your income tax return.

Includes an offer for members. Service provided by SimpleTax

Mortgages

Find the best mortgage for you

Service provided by L&C Mortgages

Savings

Find the right saving accounts

Service provided by Experian Ltd

Retirement

Equity Release

Find out more

Service provided by HUB Financial Solutions

Annuity Options

Compare across the whole market

Service provided by HUB Financial Solutions

Travel

Flights

Find airlines we rate

Service provided by Skyscanner

Car hire

Best and worst companies

Which? provider reviews

We've rated everything from customer service and ease of claims through to cost and coverage to bring you the best providers and policies. We frequently survey thousands of customers to gather first-hand information, as well as our experts assessing policies. We only award our coveted Which? Recommended Provider and Best Buy badges to products we believe are worth it. Find out the best with our comprehensive reviews.

3 reasons to use our comparison service

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You can trust the companies we work with

We only form relationships with companies who we know offer quality services and who align with our brand values

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We help you find the best

We assess providers with the same rigour we use to test products, so when you see a Which? Recommended Provider you know you can choose with confidence

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We are the UK's consumer champion

The money we earn from bringing you and your chosen provider together helps fund our mission to make life better for all UK consumers

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