Best Greek-style yoghurt: Yeo Valley vs supermarket own labels

Which Greek-style yoghurt wins out on taste and texture in the battle of the supermarket brands vs big names? And can you save yourself some money?

We asked a panel of 64 people to blind-test 12 different Greek-style yogurts, including Yeo Valley and Tims Dairy alongside supermarket options from Morrisons, Sainsbury’s, Tesco and more.

The two big-name brands in our test impressed the most overall. But read on to find which supermarket offers an excellent budget choice, and how to save on the top picks.

Eat well, live better and stay healthy: sign up for our free monthly Food & Health newsletter for the latest insights delivered straight to your inbox

Best Greek-style yoghurt

It might not be a brand you've heard of, but Tims Dairy topped our taste test, impressing our panel with its thick, creamy and tasty yoghurt, so it's worth seeking it out if you're shopping at Waitrose or Ocado. 

Better-known Somerset-based brand Yeo Valley came a close second and is more widely available.

Best Buy: Tims Dairy Greek Style Natural Yogurt – 75%

£2.30 for 500g (46p per 100g)

This thick and creamy yoghurt looked good and had a satisfying texture. It was well liked by our tasting panel and achieved the top overall score in our test. 

The majority of tasters were impressed by its strength of flavour, and more than half relished its tangy tartness.

It's more expensive than the supermarket own-brands, and is only available in certain supermarkets, but it's worth keeping an eye out for offers. For example, Ocado currently has it on a 3 for £6 multi-buy (£2 per pot).

Available from Ocado and Waitrose.

Best Buy: Yeo Valley Organic Greek Style Natural Yoghurt – 72%

£2.15 for 450g (48p per 100g)

This pleasingly thick, good-looking yoghurt is also a Which? Best Buy.

Our panel praised its creamy consistency, and the majority of tasters enjoyed its tangy kick, with many also claiming the flavour to be just right.

It's widely available in supermarkets, so shop around and you should find it on offer somewhere. For example, it's currently £1.75 at Morrisons.

Note that Yeo Valley yoghurt comes in smaller 450g pots, rather than the standard 500g, so bear this in mind when comparing the price on the shelf.

Available from Amazon, Asda, Co-op, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose.

Morrisons Greek Style Yogurt – 71%

£1.10 for 500g (22p per 100g)

The appetising-looking Greek-style yoghurt from Morrisons is an acceptable all-rounder, but it didn't excel in any particular area.

Around two thirds of our tasters liked its creaminess, while nearly as many thought it was a good thickness.

Half the panel said it was pleasingly tangy, and a similar number enjoyed its flavour, too.

Available from Morrisons.

Ocado Greek Style Yoghurt – 71%

£1.10 for 500g (22p per 100g)

Most of our panel liked both the thickness and creaminess of Ocado’s yoghurt.

Its flavour also got the thumbs up, with more than half of our tasters saying it was spot on. 

However, not everyone was taken by its tanginess – a third of our yoghurt testers found this overdone and bordering on sour.

Available from Ocado.

Best cheap supermarket food and drink – find out which cheaper own labels have beaten the big brands in our blind taste tests

How the rest of the supermarket Greek-style yoghurts compare

Co-op, Marks & Spencer and Waitrose yoghurts all put in a good showing in our taste test, with most of the others not far behind.

• Co-op Greek Style Natural Yoghurt – 70%. This yoghurt was generally enjoyed by our panel, with half of the tasters favourably rating its strength of flavour and more than half enjoying its thick creaminess. If you prefer a mild yoghurt, though, this one’s tanginess might prove too much, as many deemed it to be overdone. £1.45 for 500g (29p per 100g). Available from Co-op.
• M&S Greek Style Live Yoghurt – 70%. Although thick and creamy, the flavour of this appetising-looking yoghurt was too strong for a good number of our panel. Just less than half also thought it had an overpowering tanginess. £1.10 for 500g (22p per 100g). Available at M&S (in-store only) and Ocado.
• Waitrose Essential Greek Style Yoghurt – 70%. More than half of our tasters enjoyed the flavour, thickness and creaminess of this yoghurt. However, for some, it was a bit too tangy. £1.20 for 500g (24p per 100g). Available from Waitrose.
• Asda Creamy Greek Style Yoghurt – 69%. The flavour and creaminess of this good-looking yoghurt was liked by most of our panel, although nearly half thought the consistency was too thin. £1.06 for 500g (21p per 100g). Available at Asda.
• Sainsbury’s Greek Style Natural Yoghurt – 68%. Opinions were divided on the flavour of this yoghurt. Most people liked its thickness and creaminess, but there were some tasters who felt it was too runny. £1.10 for 500g (22p per 100g). Available at Sainsbury’s.
• Tesco Greek Style Yoghurt – 67%. Half of our tasters enjoyed the tanginess of this appealing-looking yoghurt. But it also wasn't creamy enough for some. £1.10 for 500g (22p per 100g). Available from Tesco.

Note: Aldi Brooklea Greek Style Natural Yoghurt and Lidl Milbona Creamy Greek Natural Yoghurt were also included in our test. However, Aldi and Lidl have since informed us there is variation in the product recipe due to 'dual supply', so we can't include the results here as we can't guarantee you'll get the product we tested.

Greek yoghurt vs Greek-style yoghurt: what's the difference?

Greek yoghurt must be made in Greece with Greek ingredients (because under EU rules the name means it indicates a country of origin). 

It's also strained, which reduces the amount of watery whey, so you get a thicker texture.

Greek-style yoghurt can be made anywhere and isn't strained. It's not quite as thick as Greek yoghurt and has a softer 'spoonable' texture. It's a good halfway house between thinner and tangier natural yoghurt, and the thicker and pricier Greek yoghurt, which is why it's such a popular pick (and why we focused on it for testing).

How we tested Greek-style yoghurt

All the Greek-style yoghurts were blind-tasted and rated by a panel of 64 people in March 2025 at our specialist test lab.

We recruited a panel of people who regularly buy and eat yoghurt and broadly represent the demographic profile of adults in the UK (age range, gender split and more). 

The taste test was blind, so our testers didn’t know which brand they were trying. They tasted the yoghurts in a fully rotated order to avoid any bias. Each tester had a private tasting booth so they couldn’t discuss what they were tasting or be influenced by others.

The tasters rated the flavour, aroma, appearance and texture of each yoghurt, and told us what they liked and disliked. 

Each yoghurt's overall score was based on:

• 50% flavour
• 20% appearance
• 15% aroma
• 15% texture.

These weightings are based on what people ranked as the most important attributes when tasting Greek-style yoghurt. All our results are checked and analysed by our in-house statistical team.

Find out more about our editorial independence policy and see behind the scenes of our taste tests to understand more about how we work

What’s Greek-style yoghurt made of?

It won’t be much of a surprise to learn that yoghurt is mainly milk. It also has live bacterial cultures that are used in the fermentation process.

Yoghurt is a good source of protein and also supplies bone-strengthening calcium that supports our immune system. It’s low in sugar, typically containing less than 5g per 100g.

Greek-style yoghurt has a higher fat content than natural yoghurt - most contain around 5g of saturated fat per 100g

But, as Which? nutritionist Shefalee Loth explains, this isn't something to worry too much about. She tells us: 'Greek and Greek-style yoghurts tend to be higher in fat and saturated fat than standard natural yoghurts, but these differences are usually small, so don't forgo your Greek-style yoghurts on concerns around fat. 

'There are low-fat and fat-free versions available, and these are fine if you prefer the taste, but yoghurt isn't really a big source of fat in our diet. 

The healthiest option is to choose unflavoured yoghurts that don't contain added sugars, and then add fruit for taste and sweetness.'

Dairy-free yoghurt alternatives

If you are lactose intolerant, following a vegan diet or prefer to avoid cow's milk for other reasons, there are plenty of dairy-free yoghurt options to choose from. 

The yoghurt may be made from various plant-based ingredients, including soya, oats, coconut or almond. There are Greek-style versions available, as well as plain and flavoured natural yoghurts.

• Alpro Greek Style Plain Yoghurt – £2.10 for 400g (53p per 100g). Available from Asda, Co-op,  Morrisons, Ocado,  Sainsbury's, Tesco and Waitrose.
• Oatly Oatgurt Greek Style – £2.60 for 400g (65p per 100g). Available from Asda,  Ocado, Sainsbury's and Tesco.
• The Coconut Collab Greek Style Yoghurt – £3.10 for 350g (89p per 100g). Available from Waitrose.
• The Coconut Collab Natural Yoghurt – £2.50 for 350g (71p per 100g) Available from Asda, Co-op, Morrisons, Ocado, Sainsbury's, Tesco and Waitrose.
• Nush Almond Milk Yoghurt – £3.25 for 350g (93p per 100g). Available from Ocado. A range of other flavours are available, including Nush Raspberry Almond Milk Yoghurt – £3.25 for 350g (93p per 100g). Available from Ocado and Waitrose.

Check out our taste test results for other breakfast staples such as marmalade, baked beans and tea bags

Prices and availability checked: 26 March 2025