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Virgin Media broadband review

Our Virgin Media broadband customer satisfaction survey reveals how people rated their home Virgin Media broadband service for installation, speed, reliability and customer support
Yvette FletcherPrincipal researcher & writer

Virgin Media is the second-biggest home broadband provider in the UK, but that doesn't necessarily make it one of the best. Its extensive fibre network plus TV, phone and mobile services make it an appealing choice, but how does it compare with rivals? Our latest customer survey reveals how Virgin Media broadband customers rated their service.

Each year, we survey thousands of UK broadband customers to check how they rate each big provider's speed, reliability, customer service and value for money. Read our review or use the free broadband comparison service from Which? to find the best Virgin Media broadband deal for you.


Find out how much your provider could hike prices with our broadband and mobile price-rise calculator


What Virgin Media broadband customers told us

Our research showed that Virgin Media broadband customers were generally underwhelmed by the service they received.

  • 'Slow speed. Price increases every year. And it's so hard to get in touch with them when I need to.'
  • 'I always said I wouldn't have Virgin Media again after a bad experience, but sheer desperation made me choose them. It's been better than I thought it would be - speed is good, with very little buffering. The connection occasionally cuts out.'

Virgin Media broadband review

Customer score: 60% (Joint 12th out of 12). Which? members can also read our full review, which includes how customers rated it for key factors such as customer service and technical support.

If you're already a member, log in now, or join Which? today.

  • Pros
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  • Which? Verdict
Virgin Media broadbandStar ratings
Speed
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Ease of setup
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Discover which providers impressed their customers most in our latest survey - we reveal the best and worst broadband providers. 

Virgin Media broadband deals

Virgin Media uses its own cable network, rather than the Openreach network used by most of the other major providers. Its broadband service is currently available to just over half of UK homes.

While it's becoming more common to find broadband deals that don't include a phone line, Virgin Media was one of the first big providers to offer this. However, with Virgin Media you have the option of combining broadband with a wide range of phone bundles, and these usually offer better value than standalone broadband packages. You can further customise your deal by adding a TV component.

Virgin Media doesn't sell standard-speed deals. It supplies only high-speed broadband, starting from an average speed of 54Mbps and running as fast as 1,130Mbps, via its fibre-optic cable network. Contracts usually last for 18 months. 

Virgin Media customers get access to O2 Priority, which provides a range of perks, including ticket pre-sales and other special offers.

If you want a bundle that includes a pay-TV service, read our Virgin Media TV and broadband provider review


Our guide to the best broadband deals includes top picks from our experts on the best value broadband


How much is Virgin Media broadband?

Virgin Media offers a wide range of packages, with various combinations of TV and premium channels alongside its broadband service.

You can view the entire range of Virgin Media broadband packages, or enter your postcode below to check for the best deals across all providers in your area. 

Virgin Media broadband speeds

Virgin Media offers only superfast and ultrafast broadband. It has five different widely available speed options, with averages of 54Mbps, 132Mbps, 264Mbps, 362Mbps and 516Mbps. Customers in certain areas can subscribe to its fastest deal, 'Gig1', which has an average speed of 1,130Mbps. 

Does Virgin Media put up broadband prices every year?

Yes – Virgin Media started doing this in 2024. If you decide to sign up to a Virgin Media deal, keep in mind that it will raise the price of your deal every spring.

In January 2025, Virgin Media introduced a fixed price increase. Now, if you take out a broadband deal with Virgin Media, it will increase the amount you pay by £3.50 each April.

If you took out a deal with Virgin Media before this, the amount you pay will go up in line with the Retail Price Index (RPI) rate of inflation as published in February, plus an additional 3.9%. This means affected customers will see their price increase by 7.5% this year.

What is the latest Virgin Media broadband router?

Virgin Media now provides most customers with its Hub 3 router with 'Intelligent WiFi' – a cloud-based system that's claimed to work in the background to assess wireless speeds and adjust to performance issues. Find out if it's up to the job in our reviews of the best wi-fi routers.

Customers who opt for Virgin Media's new 'Gig1' deal will receive one of its new Hub 4 or Hub 5 routers.

How to contact Virgin Media broadband

Bookmark our Virgin Media broadband customer contact page, which contains helpful links to service status updates, customer service phone numbers and social media accounts.


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